The Role of PR in Startup Marketing
Startups often face a great deal of skepticism from potential customers. Media coverage can help establish credibility and build trust. From big publications like TechCrunch to niche industry newsletters, startups can leverage PR to generate buzz and attract attention. But…
The Benefits of Outsourcing for Small Businesses
Whether it is marketing, accounting, or customer service, many small businesses struggle to meet demands. In order to maximize efficiency, outsourcing can be a great option. However, hiring and training employees is costly, not to mention payroll taxes and benefits….
How to Maintain Brand Consistency in Small Business
In order to maintain brand consistency in your small business, you need to take a few key steps to keep your brand on top of consumers’ minds. You’ll want to focus on the key elements of your brand and build…